Sizmek DSP

Sizmek’s AI-powered DSP gives you greater transparency, efficiency, and control with new AI-enhanced features that anticipate consumer desire and continuously optimize toward your goals. Combined with our DMP, ad server, and Peer39 targeting, verification and reporting tools, the Sizmek DSP lightens your workload and broadens your insights so you can manage all your programmatic campaigns with confidence.

Greater transparency into your media, delivery, costs, and impact

Enjoy full visibility into costs, campaign, customers, and creative without sacrificing performance or control of your data. Make more informed decisions about your campaign budgets and overall programmatic spending.

Better perspective on your business

Experience enhanced visibility across your campaigns to give you a clearer picture of what’s working, what’s not, and how to best take action in real time.

 

Maximum efficiency for overloaded teams

Our easy-to-use tools require fewer clicks and offer you more control. Experience the time-saving efficiency of our AI-powered tools and resources.

 

Bigger insights across your campaigns

Harness the power of Sizmek AI to gain a deeper understanding of your audiences and what motivates them to action.

Fully advanced TV integration

Plan, blend, and execute TV into your digital plan and enjoy AI-enhanced cross-channel optimization and insights. Sizmek’s advanced TV solutions provide you with a unified identity across all lines of advertising, the ability to optimize reach and frequency with access to a global inventory, and seamless execution of buying and planning on every screen. Instead of having to work with multiple MVPDs for TV and video and display partners, Sizmek serves as a single, accountable vendor for all your digital advertising needs, across our products.

 

A partner dedicated to your total success

Let us help you strengthen your value proposition to your clients so you can show how you help them compete to win in an increasingly complex market.

Get a better perspective on your business, performance, and campaigns, and gain a clearer picture of what’s working, what’s not, and how to take action in real time. Sizmek’s AI-powered, purpose-built DSP was the product of 10 years of research, development, and machine learning. Move beyond traditional DSPs limited by rules-based optimization and reduce your time to value, improve your insights, and gain more transparency into media, delivery, costs, and impact.

Sizmek Ad Server

Sizmek Advertising Suite gives you everything you need to create, distribute, and optimize your messaging, including ad serving, creative authoring, and industry-leading dynamic creative optimization. Discover the power and convenience of a single source of truth across your entire media plan. Sizmek’s integrated tools are the perfect way to harness the power of our DMP, AI-enhanced DSP, and Peer39 targeting, verification, and reporting tools so you can go from data to insights in less time.

Free your data from walled garden data limitations

Sizmek’s ad server offers you a credible alternative to the increasingly restrictive data practices of the walled gardens, which are forcing planning, forecasting, and attribution to be done in a closed environment. Now you can unlock the power of your data in an open and independent platform, obtaining valuable insights from reports that can facilitate media planning and help identify new audiences to grow your business.

Gain more control over your messaging

Sizmek’s featured-packed ad server includes all the resources you need in one place to improve the efficiency of your media investment, enhance the relevance of your messaging, and boost campaign performance.

 

Deeper, more customized analytics and data

Get flexible customized reporting with our advanced data infrastructure, now with broader access to even more data categories, easily customized for your team and your clients.

 

Unparalleled creative tools and services

Create stunning ads in your choice of flexible authoring environments or leverage Sizmek’s team of design and development professionals to assist you. Use our visual workflows and intuitive wizards to build beautiful and impactful multi screen campaigns your audiences will love.

More control over your data

Sizmek’s integrated tools give you more efficiency and greater control. Experience advanced capabilities like rules-based logic, bulk uploading, and powerful server-side controls for easier ad authoring, trafficking, and site tagging.

 

Gain global scale

Harness the power of a worldwide platform, delivering more than 1.5 trillion impressions a year.

 

Leverage the power of dynamic creative optimization​

Turbocharge your messaging with omnichannel creative to get the message to the right person at the right moment. Our DCO tools offer you the broadest possible range of personalization options, with open data integration for unlimited targeting, enhanced accuracy, and total control over your messaging.

When you want better analytics, deeper insights, and incredible optimization, Sizmek’s ad server offers powerful resources to drive deeper engagement with your audiences so you can drive higher performance.

Sizmek Dynamic Creative Optimization

Sizmek’s Dynamic Creative Optimization (DCO) is a versatile set of tools within our industry-leading ad server that facilitates the personalization of digital advertising at scale so you can enhance the relevance of your messaging and boost your campaign performance across your entire media plan. DCO is especially effective when combined with our AI-powered DSP, DMP, pre-bid verification and post-buy reporting tools.

Free your data from walled garden data limitations

Sizmek’s ad server offers you a credible alternative to the increasingly restrictive data practices of the walled gardens, which are forcing planning, forecasting, and attribution to be done in a closed environment. Now you can unlock the power of your data in an open and independent platform, obtaining valuable insights from reports that can facilitate media planning and help identify new audiences to grow your business.

Create more effective audience strategies

Use DCO to define and design your audience segments to enhance the relevance and personalization of your message across your full funnel.

 

Get creative with bespoke templates

You’ll enjoy the speed and simplicity of Sizmek’s easy-to-use authoring tools. You can also use your own authoring tools by adding a few lines of Sizmek API code.

Experience the power of AI-powered optimization

Our flexible options allow you to automatically serve the best-performing creative version more frequently within each audience, according to KPIs you designate.

 

Traffic, test, and report with ease

Our Report Builder comes complete with easy to configure reporting options including regular attributes, DCO-specific attributes, and a wide variety of metrics such as impressions, clicks, interactions, conversions, viewability, and more.

Sizmek DCO offers you the broadest possible range of personalization options with open data integration for unlimited targeting options, enhanced accuracy and maximizing control over your messaging. There’s no better way to fine-tune your creative to ensure you can achieve your objectives and KPIs whether they are brand or direct-response focused.

Sizmek DMP

Sizmek’s powerful DMP works seamlessly with our AI-enhanced DSP, ad server, and Peer39 targeting, verification, and reporting tools so you can collect and syndicate your data across all your marketing technology solutions. You can gain rich new insights, optimize creative decisioning, build new, diverse audience segments—and take the best actions across the entire customer journey.

See more and do more with your data

Gain a greater understanding of your audiences across the 5Cs of data: campaigns, consumers, context, creative, and cost.

 

Collect data from a variety of sources

Harness the power of your data, and break down the bottlenecks and silos that slow you down.

Easily organize your data

Intelligently segment your audience, identify high-value customers, spot trends, and validate or challenge your assumptions.

 

Effortlessly share your data

Enjoy seamless syndication across your marketing systems to create more personalized customer experiences.

Save time and money, and gain fresh insights to enhance your planning for even greater value and efficiency. Sizmek gives you fully integrated tools with real-time decisioning that inform all your advertising and marketing systems so every interaction creates an impression that inspires.

Verification

Peer39 by Sizmek’s AI-powered pre-bid targeting and post-buy verification and reporting tools are designed to work seamlessly with our DMP, DSP, and ad server to help you protect your media investment, and give you fast, accurate insights and visibility across your campaign performance.

Protect your brand integrity

Gain comprehensive brand safety and fraud prevention with Peer39’s unique system for protecting your media investment. Ensure a better, more secure context, so your messaging resonates deeply with your consumers.

Pre-bid for safety, protection, and connection

Peer39 was first to market with pre-bid semantic targeting exploring the relationships between words on the page, and uncovering the most meaningful contexts for your messaging. Our unique, holistic page-level brand safety analysis covers domain, page quality, and URL, with further protection available in our pre-set categories in more than 40 languages—or create customized keyword lists. Plus Peer39 includes AI-powered page sentiment reading for more accurate targeting based upon predicted viral and trending content.

Post-buy to investigate, analyze, and verify

With Peer39, you can evaluate viewability, better understand context, explore specific geographic delivery, examine brand safety and fraud issues, and then use in-depth stats to intelligently optimize against a wide range of pre-set or custom categories within your campaign setup. Peer39’s industry-leading AI-based fraud protection and robust post-buy verification reporting allow you to analyze campaign performance like never before and verify how effective your strategies were across all Peer39 pre-bid categories.

Make the most of every moment of interaction with your audience using Sizmek’s AI-powered Peer39. Move beyond keywords with page-level insights derived from machine learning. Enjoy the worry-free confidence of pre-bid protection and precision targeting, post-buy verification, and detailed reporting to help optimize your way to better performance.