The Perils of Presumptive Personalisation
- Kelsey Meuse
Maximize the value of each impression.
With Peer39, you can buy efficiently across a diverse, constantly changing pool of content, while ensuring your ads don’t land on irrelevant or inappropriate pages.
Peer39’s technology algorithmically interprets the meaning on each page, giving you all the data you need to ensure your ads appear in the safest, highest quality, and most relevant context.
Peer39 helps you reach your audience at the precise time that they are engaging with particular subjects.
Choose just what “relevant” means for you
Relevance means different things to different people. Whether it’s the relevance of the page or app itself, your audience’s physical environment, or even the structural quality of the page, you select the data filters that are most important to you. Look at the wide range of data points you can choose from:
Not all pages or apps are created equal. Some have two visible ads, others have 12. Some might contain mature or inappropriate content, while others have exactly the content you need. With Peer39, you have the control to make your best buying decisions.
Get the job done with seamless management for local and global campaigns on any channel or vertical.
Discover why Sizmek’s epic support is the best in industry.