June 4, 2018

Cool Creative From Exmark, Tom’s of Maine, and Rimmel


Break through ad clutter and engage your audience—that’s an advertiser’s mission. Here, our featured advertisers have all created impressions that inspire using Sizmek rich media and engaging video. These cool creative ads caught the attention of the Sizmek team—and the right audiences.

Fans Go Wild for Exmark’s Locator Expandable Ads

Media Agency: OutdoorFlics LLC

Creative Agency: OutdoorFlics LLC

Market: USA

Vertical: Lawn Equipment

Exmark knows how much college sports fans love their teams, so it offers riding mowers with customized seats for schools across the country. This cool campaign scored big by letting fans designate their favorite teams and find the nearest seller using a dealer locator expandable.


Moms Are Naturals to Tell Tom’s of Maine Story

Media Agency: MEC Interaction NY

Creative Agency: Sizmek

Market: USA

Vertical: Health & Beauty

This Tom’s of Maine pre-roll unit features a VPAID ad selector that allows consumers to select from three upbeat video testimonials from moms and moms-to-be who have switched to Tom’s natural solution to oral health.


Rimmel Video Ad Sets The Perfect Tone for Engagement  

Media Agency: Gazeta.pl

Creative Agency: Gazeta.pl

Market: Poland

Vertical: Health & Beauty

This high-energy interactive video ad from Rimmel cosmetics introduces consumers to three lines of foundation they can explore by clicking through to the Rimmel site or to social media sites containing step-by-step videos and makeup tips.